We’ve been banging on a bit around here lately about what is and is not gamification, so its great to see something published that definitely qualifies as gamification as we know it. The added bonus is that it lays out a general method for gamification design in its pristine glory for all to see. (The devil, of course, is in the detail – you can do all this and still get it wrong. But this is how to go about it with some chance of getting it right).
What specifically does it get right? Well, pretty much everything but in particular we liked seeing:
Wrap this methodology in a snug blanket of empathy and integrity and you’ve got a good basis for doing some meaningful and effective gamification. Which, of course, does not involve turning everything into a game, or even a game-like experience.
Read Adrish Bera’s sweet little post and enjoy. Thanks Adrish.